Wednesday, July 19, 2006
For My Next Trick, I Will Connect GoldenPalace.com and Dennis Rodman
Goldenpalace.com is up to its old tricks once again.
Golden Palace is known for off-the-wall guerilla marketing ploys. From boxers to streakers to desperate tattooed women, this outfit knows how to get attention. Now they've done it again.
To celebrate the latest p.r. move, and build suspense, it is time to present Chuck Flick's Top Ten List of Golden Palace Dot Com's Greatest Guerilla Marketing Ploys.
10. They payed Bernard Hopkins to write GoldenPalace.com on his back during the 2001 Hopkins-Felix Trinidad Fight. Good luck, too. Hopkins knocked Trinidad around all night. (This is when the world first heard of Golden Palace.)
9. The Palace payed over half a million dollars for the naming rights of a new species of monkey. I laugh thinking about the future generations of scientists who will wonder how in the world a primate came to be known as the "golden palace monkey".
8. Famed streaker Mark Roberts streaked at the Super Bowl. He wore a goldenpalace.com temporary tattoo, and many believe he was payed for the act. Speaking of tattoos, a New England Patriot linebacker sent Roberts to the showers with a massively painful form tackle.
7. They payed Terry Iligan to change her legal name to "goldenpalace.com". She didn't get all that much for her trouble, either...like 15-20 thousand.
6. Golden Palace payed Danny Bonaduce to write their name on his back during a celebrity boxing match. I bet it showed up real well across that pasty white billboard.
5. Streakers wearing Golden Palace temp tattoos struck at both the 2004 Winter and Summer Olympics. They spent all that time beefing up security to stop terrorists, but they can't stop the nudey people. Guess that doesn't show up as well on an scanner.
4. The online casino next bought the Jesus Sandwich. This was a grilled cheese sandwich which supposedly displayed the face of Jesus Christ. I saw the sandwich, and really couldn't pick out much of a face. Call me a disbeliever, I guess.
3. They payed a woman to wear a permanent goldenPalace.com tattoo on her forehead. It's in huge black letters, too.
2. Another goldenpalace.com streaker assault. This one happened to Jim Furyk at the 2003 U.S. Open golf tournament. The choose of "targets" was inspired. Furyk is, in my opinion, among the most stoic and unexciting players in golf...which is saying a lot. I think golf needs more streakers.
1. Golden Palace has just unveiled their most outrageous ploy yet: a Dennis Rodman slot machine. Yes, you can now play slots while watching the wackyiest moments of Rodman's career.
Okay, that's a lot of trouble to say there's a Rodman Slot Machine around these days. Also, that's about the least edgy of the ten marketing tactics. But if you've ever watched the Letterman Show, the #1 on the list is always the lamest one. That way, the crowd can applaud and not be distracted laughing at the joke. (Thanks you for the applause.)
So there you have it. We should have seen this one coming when Golden Palace had Rodman participate in the running of the bulls in Pamplona, Spain a couple of years ago.
I haven't played this slot machine yet. The pictures on the reels are supposed to depict Rodman highlights from his NBA career...like the time he headbutted the ref.
Golden Palace is known for off-the-wall guerilla marketing ploys. From boxers to streakers to desperate tattooed women, this outfit knows how to get attention. Now they've done it again.
To celebrate the latest p.r. move, and build suspense, it is time to present Chuck Flick's Top Ten List of Golden Palace Dot Com's Greatest Guerilla Marketing Ploys.
10. They payed Bernard Hopkins to write GoldenPalace.com on his back during the 2001 Hopkins-Felix Trinidad Fight. Good luck, too. Hopkins knocked Trinidad around all night. (This is when the world first heard of Golden Palace.)
9. The Palace payed over half a million dollars for the naming rights of a new species of monkey. I laugh thinking about the future generations of scientists who will wonder how in the world a primate came to be known as the "golden palace monkey".
8. Famed streaker Mark Roberts streaked at the Super Bowl. He wore a goldenpalace.com temporary tattoo, and many believe he was payed for the act. Speaking of tattoos, a New England Patriot linebacker sent Roberts to the showers with a massively painful form tackle.
7. They payed Terry Iligan to change her legal name to "goldenpalace.com". She didn't get all that much for her trouble, either...like 15-20 thousand.
6. Golden Palace payed Danny Bonaduce to write their name on his back during a celebrity boxing match. I bet it showed up real well across that pasty white billboard.
5. Streakers wearing Golden Palace temp tattoos struck at both the 2004 Winter and Summer Olympics. They spent all that time beefing up security to stop terrorists, but they can't stop the nudey people. Guess that doesn't show up as well on an scanner.
4. The online casino next bought the Jesus Sandwich. This was a grilled cheese sandwich which supposedly displayed the face of Jesus Christ. I saw the sandwich, and really couldn't pick out much of a face. Call me a disbeliever, I guess.
3. They payed a woman to wear a permanent goldenPalace.com tattoo on her forehead. It's in huge black letters, too.
2. Another goldenpalace.com streaker assault. This one happened to Jim Furyk at the 2003 U.S. Open golf tournament. The choose of "targets" was inspired. Furyk is, in my opinion, among the most stoic and unexciting players in golf...which is saying a lot. I think golf needs more streakers.
1. Golden Palace has just unveiled their most outrageous ploy yet: a Dennis Rodman slot machine. Yes, you can now play slots while watching the wackyiest moments of Rodman's career.
Okay, that's a lot of trouble to say there's a Rodman Slot Machine around these days. Also, that's about the least edgy of the ten marketing tactics. But if you've ever watched the Letterman Show, the #1 on the list is always the lamest one. That way, the crowd can applaud and not be distracted laughing at the joke. (Thanks you for the applause.)
So there you have it. We should have seen this one coming when Golden Palace had Rodman participate in the running of the bulls in Pamplona, Spain a couple of years ago.
I haven't played this slot machine yet. The pictures on the reels are supposed to depict Rodman highlights from his NBA career...like the time he headbutted the ref.
For My Next Trick, I Will Connect GoldenPalace.com and Dennis Rodman posted by Chuck Flick @ 2:38 PM 
